4 Rules

My name is George Seybold; I am a marketer keenly interested in Contemporary and Conversational Online Marketing. My value resides in providing strategic guidance on how to create awareness and build online customer loyalty. You can find out more about me by visiting my LinkedIn page, find me on FaceBook, read about me on SEMPO where I sit on the Metrics and Standards Board or on any number of social networking sites where I work to create my personal brand.

But this blog is not about a shameless act of self promotion. It exists to educate and surface those digital trends that are erupting and changing the online marketing landscape. I offer awareness, strategic counsel and first-hand tactical know-how on how to enable marketers to enhance their brands and engage customers through innovative yet highly measurable digital marketing. My knowledge is rich in search engine marketing, search engine optimization, vertically targeted marketing, behavioral and social media, analytics, information architecture, online usability and strategic planning including goal setting.

I can help you glean insights on how users search online to produce comprehensive integrated digital marketing campaigns that most efficiently reach and convert the target audience online. These skills have been tuned over time through numerous interactions with major search engines and managing high-profile online properties including Weyerhaeuser’s Building materials Division, iLevel, the nations largest western wear eTailer, Smith Brothers, and many more.

I hope to help you – I ask nothing in return. I guess it is simply time to give back. Please contact me through Facebook.